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What is a Customer Focused Organisation?


Customer Centric Organization

For the modern consumer, customer service is everything.  Even above product quality, price and overall convenience, fewer people than ever before are willing to accept poor service standards.  In turn, a growing number of businesses worldwide are investing heavily in the creation of customer-focused operational cultures.  Most businesses are fundamentally reliant on customers to facilitate their very survival.  As such, it simply makes sense to base all key decisions and ongoing strategies on customer expectations and requirements.  The customer centric organisation put the satisfaction of its customers ahead of everything else in terms of importance.  It understands that just as long as it consistently delights every customer without exception, everything else falls into place with ease.

Explore the benefits of building a customer focused organisation with this insightful tutorial.  Learn how to begin the creation of a customer-focused environment, while establishing the necessary framework to monitor and measure performance.  Study effective reward and recognition schemes, leadership styles and how to make customer excellence the number-one priority throughout the business.



After the completion of this course learners will be able to:

  • Discuss what customer focused organisation is?
  • Explore the elements of customers focused environment

Programme Content


  • Style of Leadership
  • The Creation of a Customer-Focused Environment
  • What is Motivation?
  • Adopt a Flexible Approach
  • Performance Management
  • 360-Degree Appraisal
  • Coaching and Development
  • Developing a Reward and Recognition Scheme
  • Criteria for Rewards
  • The Framework to Monitor and Measure Performance

Target Audience

  • Customers support staff
  • Any customer care workers pursuing CPD
  • Business owners, managers and supervisors
  • Team leaders and supervisors.
  • Telesales workers and operators
  • Candidates seeking to expand their career opportunities


This is a standalone course and assumes no prior knowledge.


  • Participants:8 - 400
  • Duration: 2 - 3 hours
  • Participation:Only collaborative

Key Benefits

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Course at QLS
Study Method Online
Course Duration 10 Hours
Start Date on going
Awarding Body
Full Fee:    £ 120

Discount:    £ 96

Pay Today:    £ 24

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