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Starting and Running the Event Management Business


Starting an Event Planning Business

There are technically two ways you can choose to go during your career as an event planner.  For some, the dream is to secure a high-profile position with an established event management company.  For others, nothing compares to the prospect of starting an event planning business and becoming their own boss.  With its enormous size, value and importance, the event management industry is constantly crying out for new talent.  As a £42.3 billion sector in the UK alone, career opportunities in event management are literally limitless. It’s simply a case of pairing vision and creativity with the core skills and confidence required to run your own successful business.

This inspiring tutorial has been designed for anyone interested in starting an event planning business from scratch.  Explore the new business start-up process in detail, along with how to write an effective business plan, the importance of networking for an event planner and how to begin spreading the word about your new business.  Study key organisational and administrative processes, dealing with clients, setting a price structure for your services, organising contracts, the importance of obtaining appropriate insurance and more.



  • Understand the need for a good business plan for a business.
  • Understand the activities involved in running an event management business successfully

Programme Content


  • Starting and Running the Business
  • Starting a Small Business
  • Writing a Business Plan
  • Importance of Networking for an Event Planner
  • Some Great Ways for Networking
  • Business Card and Collateral Materials
  • Setting a Price Structure for Your Services
  • How to Get Organised
  • Dealing with the Client
  • Contracts
  • Cancellations
  • Insurance

Target Audience

  • Business owners and managers who organise events
  • Small business owners looking to improve performance
  • Anyone interested in setting up their own business
  • Individual working in hospitality industry and seeking for CPD
  • Events management staff looking to expand knowledge and skills
  • Candidates looking to enhance their CVs
  • Anyone interested in developing knowledge and skills about events management


No prior knowledge is required to take this unit.


  • Participants:8 - 400
  • Duration: 2 - 3 hours
  • Participation:Only collaborative

Key Benefits

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Course at QLS
Study Method Online
Course Duration 10 Hours
Start Date on going
Awarding Body
Full Fee:    £ 120

Discount:    £ 96

Pay Today:    £ 24

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