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Continuing professional development (CPD) refers to an ongoing process of learning and development, undertaken by professionals and valued by businesses. Typical examples of CPD activities include online study programs, professional development courses, self-directed studies at home, reading relevant journals, attending conferences and so on. See the list of professional courses here.

There are many aspects of CPD which cannot be measured or demonstrated in a physical capacity. For example, you may vastly improve your knowledge of a subject by studying at home, but have no way of verifying this to a prospective employer. By contrast, other approaches to CPD (like online training programs) result in the provision of certificates, or perhaps even recognised qualifications.

Quite simply, anyone looking to reach their full potential in terms of both competencies and career prospects should consider professional development training courses. Taking a passive approach to career development is a guaranteed way of fading into the background.

Employees can benefit from commitment to CPD in a multitude of ways, which include but are by no means limited to the following:

• Gain and maintain a competitive advantage over peers
• Become more proficient, capable and confident in your current job
• Stand out as an ideal candidate for promotion
• Improve salary and benefit packages through proven dedication
• Enhance your reputation and self-confidence
• Use new skills and knowledge to branch out into new areas
• Enjoy much broader and more rewarding career prospects

Once enrolled, the employee will receive all resources and learning materials required to successfully complete the course. Each course is broken down into manageable, digestible units, while expert tutor support is available at all times. The candidate simply needs a computer with a reliable Internet connection – the rest is provided as standard.

Social selling involves using social media platforms and digital tools to connect, engage, and build relationships with potential customers. It is important because it allows sales professionals to leverage online networks to generate leads, nurture relationships, and drive sales effectively.z

Prices vary in accordance with the course chosen and its level, but online training opportunities are guaranteed exponentially cheaper than comparable classroom-based equivalents.

Whether interested in enrolling yourself or any number of your employees, enrolment is open 365 days a year and can be completed online in a matter of minutes. Should you have any further questions about enrolment, course availability or costs, our customer service team is standing by to take your call.