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Principles of Design


Principles of Art and Design

For the most part, fashion design has always been about striking the ideal balance.  Of course, where exactly this balance lies will be determined by your chosen target audience and signature flair.  Nevertheless, every fashion designer must be aware of the importance of balance, along with several other critically important principles of fashion design.  An in-depth awareness and understanding of the most fundamental design principles is essential for those who wish to succeed as fashion designers.  While creativity counts for a lot in the fashion industry, this doesn’t mean there aren’t certain unbreakable rules to follow throughout the design process.

Explore an overview of the most important principles of fashion design, with this insightful and inspiring tutorial.  Study the concepts of balance, emphasis, harmony, proportion and repetition - all from the perspective of a professional fashion designer.  Discover how all key principles of design in clothing and dressmaking must be considered, both as independent entities and as contributory elements to the wider design.



  • Analyse the principles of design
  • Explain how these principles are applied when designing a garment
  • Explore the importance of design principles in designing

Programme Content


  • Balance
  • Emphasis
  • Harmony / Unity
  • Proportion or Scale
  • Rhythm (Repetition)

Target Audience

  • Existing fashion workers seeking career advancement or CPD
  • Entrepreneurs considering launching their own brand
  • Anyone who has interest in fashion design
  • Senior fashion workers targeting improved performance
  • Candidates seeking to expand their career opportunities
  • Individuals looking to enhance their CVs


No prior knowledge is required to take this unit.


  • Participants:8 - 400
  • Duration: 2 - 3 hours
  • Participation:Only collaborative

Key Benefits

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Course at QLS
Study Method Online
Course Duration 10 Hours
Start Date on going
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Full Fee:    £ 120

Discount:    £ 96

Pay Today:    £ 24

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