Travel and tourism packages are considered products like any other on the market. Customers purchase travel products with very specific demands, expectations and their own unique tolerance levels. For a tourism business to succeed, the products and services it offers must consistently meet or exceed customer expectations. Which in turn means that a comprehensive understanding of the most important components of tourism products is required, in order to then create and offer them. Working in such a competitive and congested market inherently means that only those able to deliver the most flawless tourism products and services can expect to succeed long-term.
Discover the secret to producing attractive, viable and successful tourism products with this inspiring tutorial. Explore a breakdown of the marketing mix, along with the core components of tourism products and how to meet clients’ expectations. Learn how to anticipate the demands and expectations of travel and tourism customers in advance, enabling you to offer flawless products and services..
No prior knowledge is required to take this unit.
|Course Duration||10 Hours|