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Advertising and Networking


Different Types of Advertising

Very few businesses can get by without effective and ongoing advertising.  Particularly in the SME sector, where competition is even more ferocious.  More often than not, the way a business approaches advertising and networking will determine whether and to what extent it succeeds.  Advertising is all about getting your brand’s message out to the right people.  Similarly, networking provides you with the opportunity to get your brand’s representatives known to the right people.  As a smaller or newer business, it can be difficult to know where to start in both respects.  Nevertheless, the greater your investment in advertising and networking, the more likely it is your brand’s voice will be heard.

This exclusive tutorial has been designed for anyone looking to improve their advertising and networking skills for the benefit of their business.  Study a series of long-standing advertising myths and the respective truths behind them, along with the basics of internet marketing, the different types of advertising and how to make the most of e-mail marketing.  Explore search engine optimisation, how to leverage social media, the most important rules for effective networking and more.



  • Discuss how to create and launch a social media marketing plan

Programme Content


  • Advertising Myths
  • Networking Tips
  • Internet Marketing Basics
  • Popular Strategies
  • Sharing Messages
  • E-mail Marketing
  • What is SEO?
  • Leveraging Social Media

Target Audience

  • Business managers and entrepreneurs with desire to improve their abilities
  • People working in PR, advertising and sales departments
  • Anyone considering to start their own business
  • Individuals looking to enhance their CVs
  • Existing marketing professionals looking to develop their CPD


No prior knowledge is required to take this unit.


  • Participants:8 - 400
  • Duration: 2 - 3 hours
  • Participation:Only collaborative

Key Benefits

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Course Level
Study Method Online
Course Duration 10 Hours
Start Date on going
Awarding Body
Pay in Instalment Full Fee £ 120, Deposite £ , ( £ 0/month )
Full Fee:    £ 120

Discount:    £ 30

Pay Today:    £ 90

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you can pay Staff Training Solutions using payatrader
Pay in Instalment Full Fee £ 120, Deposite £ , (£ 0/month)
you can pay Staff Training Solutions using payatrader
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